Legal Note

001. Fella Customs

Fella Customs creates websites, brand identities, and e-commerce stores, focusing on finding the perfect alignment between design, customer experience and technology.

This website (“Service”) is owned and operated by Pedro Taveira (also referred as "Fella Customs", “Fella”, “we”, “our”, “us” in this Privacy Notice).

This page informs you of our policies regarding the collection, use, and disclosure of personal data  when you use our Service and the choices you have associated with that data. By using the Service, you agree to these terms. Policies may be updated from time to time and are effective when they are posted on this page. You are advised to review this Privacy Policy periodically for any changes.

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002. What Data is Collected and When

The type of personal information that we will collect from you, and you voluntarily provide to us on this website or as part of a service or product we provide to you may include some or all of the following:

• Identity Data includes first name, last name or similar identifier, title, date of birth, and gender.
• Contact Data includes billing address, email address and telephone numbers.
• Financial Data includes bank name, sort code and account number, payment card details, VAT number.
• Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
• Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this site.
• Profile Data includes any purchases or orders made by you, your interests, preferences, feedback, and survey responses.
• Usage Data includes information about how you use our site, products, and services.
• Marketing Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.
• Communications Data including emails, telephone calls and post which you receive from us or send to us, and your preferences in receiving information and being contacted by us.

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003. Why and How I Use Your Personal Data

• ‍We use your personal data to provide the features of the website and the services you request. When you use our website or platform, we use your personal data to provide the requested product or service. For example, if you make an inquiry, participate in an event or promotion, or book a meeting, we use your contact information to communicate with you and set up the meeting.
• We use your personal data to establish you as a Fella customer. If you sign an agreement to become a Fella customer, we will collect and verify information about you and other relevant individuals to set up our products and services, including providing support, onboarding, and integration to our platform or services.
• To operate, improve and maintain my business, products and services. We use the personal data you provide to operate our business. For example, when you make a purchase, we use that information for accounting, audits, and other internal functions. We may also use data about how you use our products and services to enhance your experience, diagnose technical issues, and administer our website.
• To Communicate Information about our Products, Services, Events and for Other Promotional Purposes. When you consent, we will send you marketing communications and news concerning our products, services, events, and other promotions. You can opt out at any time. If you are an existing customer, we may use your contact details to send you marketing communications about Fella similar products or services, where permitted by law (unless you have opted out).
• To Protect Fella or Others' Rights, Property or Safety. We may use personal data about how you use our website to prevent, detect, or investigate fraud, abuse, illegal use, violations of our Terms of Use, and to comply with court orders, governmental requests, or applicable law.

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004. Sharing of Your Personal Data

We do not sell your personal data.

We may share your personal data in various circumstances to fulfil our business objectives and legal obligations:

• Third-Party Processors: We may disclose your information to third parties who assist us with services such as payment processing, hosting, email delivery, and customer support. These parties are contractually obligated to only use your data as necessary to provide their services to us.
• Legal Compliance and Protecting Rights: Your data may be shared as required by law or legal processes, such as in response to a subpoena or to protect our rights and interests. This includes sharing information to prevent fraud, manage risks, obtain legal advice, or comply with regulatory requirements.
• Business Transfers: In the event of a merger, acquisition, or similar transaction, your data may be transferred as part of the business assets. We will notify you before your personal data is transferred and becomes subject to a different privacy policy.
• Interaction with Others: If you engage in public activities on our website, such as posting comments or participating in forums, your name, profile picture, and interactions may be visible to others.
• External Links: Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites. We encourage you to review their privacy policies before interacting with them.
• Other Legal Requirements: We may disclose your personal data in good faith when necessary to comply with legal obligations, protect our rights, investigate wrongdoing, or ensure the safety of users.

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005. User Rights

• The Right to Be Informed. You have the right to know how your personal data is collected and used. We keep you informed through my privacy notice and internal policies, updated regularly.
• The Right to Access Your Personal Information. You can request access to the personal information we hold about you, known as a ‘Subject Access Request’. Upon confirming your identity, we will provide this information free of charge within 1 month.
• The Right to Correct Your Personal Information. If your personal information is inaccurate, incomplete, or outdated, you can request corrections.
• The Right to Restrict or Stop Data Processing. You can object to certain types of data processing, request deletion of your data if it’s kept too long, or ask to restrict its use in certain situations, such as when contesting its accuracy or for legal claims.
• The Right to Erasure. You can request the deletion of your personal data in certain circumstances, such as when it’s no longer needed for its original purpose, you withdraw consent, or there are no legal grounds to keep it. If this right does not apply, we will explain why.
• The Right to Data Portability. You can receive the personal data you provided to us in a structured, machine-readable format and request its transfer to another controller.
• Choices Regarding Data Collection and Use. You can opt out of marketing communications at any time. If you’re an existing customer, we may send you marketing communications about similar products or services unless you opt out.

For any inquiries or to exercise your rights, please contact us as set out below.

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006. Security

By accessing our offering and/or related materials, whether paid or unpaid, you assume all the risk of your access and any subsequent actions you choose to take as a result of the influence, information, or educational materials provided to you.

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007. Cookies

We use cookies and similar technologies, such as tags/beacons and JavaScript, which are small text files stored on your device. These technologies help us improve our website, tailor it to your needs, and optimize our marketing strategies. Here’s how we use them:

• Authentication and Security: Cookies help authenticate your identity and maintain the security of your interactions with our website.
• Personalization: We use cookies to remember your preferences and tailor your experience on our website.
• Performance and Analytics: Cookies enable us to analyze how our website is performing and how you engage with our content. This information helps us understand trends, track user behavior, and improve our website and services.
• Advertising: We may work with third-party advertising partners who use cookies to collect information about your browsing activities on our site and others. This allows us to display ads that are relevant to your interests.

Types of Cookies we use:

• Essential Cookies: Cookies necessary for the basic functioning of our website, such as allowing content to load quickly and enabling you to access secure areas.
• Functionality Cookies: Cookies that remember your preferences from previous visits, making your browsing experience smoother.
• Social Media Cookies: Cookies that track your interaction with social media platforms on our site and may share data with us as per your privacy settings on those platforms.
• Advertising Cookies: Used by third-party partners to deliver ads that are tailored to your interests based on your browsing behavior both on our site and other sites.
• Pixel Tags: Pixel tags are small graphics used to track website and email activity, such as page views and email opens, and they provide insights into how you interact with our content, aiding us in improving our website and services.
• Other Technologies: We may use other data technologies for security, fraud detection, and to gather information about your website usage. This information helps us enhance our website and service offerings.

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008. Intellectual Property

Under the General Data Protection Regulation (GDPR), we process your personal data based on:

• Contractual necessity
• Your consent
• Our legitimate interests, provided they do not override your rights
• Compliance with legal obligations

We retain your personal data only as long as necessary for the purposes described in our Privacy Policy, including legal obligations and internal analysis purposes for usage data.

By using our website, you consent to the use of these cookies and technologies as described. You can manage your cookie preferences through your browser settings or by visiting the privacy settings of social media networks.

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All images, text, designs, graphics, trademarks, and service marks are owned by and property of Pedro Taveira, or the properly attributed party. It is a violation of federal law to use any of our intellectual property in whole or in part, and modification of any materials contained on this site is illegal and may be prosecuted to the fullest extent permissible should we choose to do so, including asking for financial penalties (damages) and or an injunction forcing you to stop using our intellectual property immediately. You may NOT use our intellectual property in any way, which includes republishing any text, image, design, or other property on another website, or posting a quote or image from our site to any third-party website including social media. We have spent a great deal of time and money building the intellectual property located on this site and in order to maintain the integrity of it, we cannot allow any third party use.

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009. Children’s Privacy

This website is not designed for use by children under age 16, and we do not knowingly solicit personal data from anyone under age 16. If you are under age 16, do not access or use this website or related products or services. If you become aware that we have collected data from children without verification of parental consent, we take steps to remove that information from our servers.

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010. Contact

For any inquiries or to exercise your rights regarding your personal information, please contact us at:

• pedrovsdiogo@gmail.com