By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.

A Portuguese PE teacher that turned her passion for yoga into a business.

Context

Ana transitioned from a structured school setting to entrepreneurship to embark on her new journey as a yoga teacher.

By not having a cohesive brand identity and a professional online presence, it was making it hard for her to establish credibility and reach new people. Together, we crafted an identity system that inspires trust and connection, attracting clients and showcasing her expertise and passion for yoga.

Brand
Albanapaula
Team
Engagement Type
Flagship
Date
Jun 2023
Services

Strategy, Logo & Identity Design, Print Collateral Design, UI/UX Design, Webflow Dev, Technical SEO

Impact
Design & Development

From a delicate typographic selection to the organic flow of the logo, and peaceful color palette, the brand’s visual language evokes the calmness and livelihood of Ana’s masseuse and wellness services.

The website embodies these details through its visual simplicity, navigation and interactions.

Results & LEarnings

Balancing her teaching responsibilities, Ana has built a thriving side-hustle alongside her education career.

We’ve created a brand identity and a blog website that reflects her energy and ambitions.

I couldn't recommend him more.

Paula