Vitor Taveira

Vitor has spent his life dedicated to sports and physical activity, helping countless people revamp their health and fitness. Whether his clients are looking to get back in shape, maintain wellness, or push their physical limits, Vitor creates custom workout plans to meet their unique needs.

Together, we created a personal brand ready to take on any medium from offline to online channels, making sure his message of prioritizing health and well-being is clear.

The logo we designed is more than just his initials ( V T ); it’s a symbol of the balance and strength you gain when working with someone who truly cares about you, your well-being, and overall health status.

The brand’s look and feel were crafted to reflect Vitor’s commitment to health over quick pumps and fixes, with a style that’s both forward-looking and approachable.

This is my dad’s personal brand, and it has been an ongoing process.

It has taught me that branding is never really done - it evolves with new ideas, new challenges, and new opportunities. To this day, Vitor and his brand continue to grow, just like the people he trains, always adapting to ensure that his core message and purpose stays front and center.